Joico Blonde Life Brightening Shampoo
Good for: Anything Blonde! Keep blondes brilliantly bright and nourished!
Brightening Shampoo to cleanse, nourish & illuminate.
pH 4.5-5.5
• Free of SLS/SLES Sulphates.
• Gently cleanses, removing dirt and sebum.
• Restores hair’s optimal pH level.
• Banishes brass by neutralizing chlorine and trace minerals that lead to dullness and yellowing.
How to apply:
Apply to wet hair.
Lather and rinse thoroughly.
Follow with Brightening Blonde Conditioner or Brightening Blonde Masque for all-round daily protection.